There are alternative ways for specialty coffee roasters to provide unique coffees that might differ from their peers.
The first is by working with coffee importers based overseas who do not work with many local specialty coffee roasters. Just the act of obtaining the green coffees from a different importer ensures that the coffee will be different from those that might be procured locally.
The second is to trade directly with coffee producers. This is generally difficult for a few reasons: one needs to be able to import greens into the country (which requires an importer’s licence), and also be able to move enough coffees to justify the cost of shipment, be it via air freight or sea shipping.
But, while it is always good to be different, it is even better to be able to share the love of offering these coffees with one’s fellow coffee professionals and roasters. As such, when we are buying coffee from coffee producers or importers, we usually rope in our coffee roasting counterparts that might also be interested to get their hands on the coffees available.
Instead of striving for differentiation in offering, the similarities in coffees offered by various specialty coffee roasters rather pose a more interesting situation where the same coffee can lead to vastly different interpretations.
And thus, the situation of drinking the same coffee in different cafés can be an enjoyable one, where one is able to have side by side comparisons of coffees that come from the same origin, of the same processing, but of different roasting styles!